Online advertising is a multi-billion dollar business. But it is all predicated on guessing what the consumer is interested in. The better you are at guessing – well, the more successful you will be. But what if there was a better way? Read More
I hope by sharing with you – by opening up my closely guarded ideas, both good and bad – you find something interesting and engaging, and at the very least enjoy the conversation about innovation and being creative.
As a new parent, I’ve seen my fair share of firsts. First steps, first words, first explosive poop (that last one I could have done without). The problem is – all these firsts are over by the time you realize they are happening. That, or you miss the moment scrambling around to grab a video camera or your phone to capture the moment.
Well, no more. Read More
Imagine you are soon-to-be parents, about to find out the gender of your baby. There you are, waiting in the cold exam room, while the ultrasound technician manipulates the slimy electronic sensor and peers at her computer screen. As she ticks off all the things on her checklist, she pauses to unceremoniously tell you that you are having a… Read More
It was a dark & stormy night. Nancy Drew was in her bed, eyes open, willing herself to sleep. She thought she knew what being tired felt like, but this was a whole new level of tired. In her youth, she’d often stay up late poring over the latest mystery’s clues, piecing together the puzzle until everything became clear. Sure, she was tired then – but it was a different kind of tired. An excited tired. Every minute spent awake, was a minute closer to catching the culprit. But this – this was different. She wasn’t a kid anymore. No, this time she had a kid. Read More
Big box brick & mortar retailers are quickly becoming extinct. Every day, I read a new article about a big box retailer from my childhood closing stores and scaling back because of stiff competition from online retailers such as Amazon. These retailers are running into issues that they fundamentally cannot change given their large physical locations – e.g. the sheer overhead of maintaining large stores and warehouses, the logistics challenge of keeping each store properly stocked, and the cost of staffing each store with sales associates, cashiers, warehouse employees, etc. All this translates to higher prices for consumers. Read More
I love Christmas! Opening presents, eating Santa’s cookies, and watching The Christmas Story & The Sound Of Music for the umpteenth time. But there is one activity I don’t look forward to – and that is putting lights on my Christmas tree.
Do my lights get tangled? Nope. I make sure to carefully wrap them each year to avoid this exact frustration. Roshan: 1; Xmas lights: 0. Do my lights stop working because of one burnt-out bulb? Nope. I always save all my extra bulbs in a ziplock bag packed away with the lights each year. Roshan: 2; Xmas lights: 0.
So where’s the poop? Read More
Most people agree that networking and staying in touch are very important. You read about it in the latest business blog, you see the effect it has on your family and friends. Heck, some people spend thousands of dollars to go to business school just to
So why don’t more people do it? I suspect that everyone is busy. In the moments between work & family commitments – when there’s finally time to make a quick phone call – there often isn’t time to figure out who to talk to beyond a handful of obvious people. I’ve been in this situation plenty before – sitting in traffic, with minutes to spare, but drawing a blank on whom to reach out to next. Read More